Infraspeak - Dawn of a New Era!

Our vision for intelligence, together with an ever-ending search for personalization, makes Infraspeak a unique Intelligent Maintenance Management Platform (IMMP) that helps thousands of teams every day. 

We make our customers' life much easier. They can do more with their current resources; they deliver what's expected from them. They reach their goals. Why? Because our platform truly reflects our motto: Be a Source of Good Life!

The time of software being just a repository of information is clearly over. That's why Infraspeak is not just a system of records. It's a system of intelligence that collects data and transforms it into real actions by using state-of-the-art technology and making it accessible to teams of all sizes. 

Our intelligent platform works for our customers to overcome today's challenges and future-proof their operation. Yes, the future: no matter how it looks!

We were proudly born in Porto, Portugal, to the world. We are a fast-growing company that partners with customers from Asia to Europe to Africa to the Americas and builds with some of the world's most relevant investors.

We say that we have limited resources –– we all do, right? –– but unlimited ambitions. Come help us grow and chase bigger wins!

• We believe in meritocracy, holacracy and ownership.
• We believe that only great teams can build great products –– and customers are part of our team.
• We believe happiness is in the path, not at the end of it.
• For us, simplicity is the ultimate sophistication –– thanks, Leo da Vinci!

What are we building?

We are looking for a Product Marketing expert who understands the SaaS landscape inside and out and has a passion for delivering measurable impact, to join our growing team in Porto. 

This person should be skilled in end-to-end campaign management, content strategy, and data analysis to continually optimize engagement and adoption efforts. 

The ideal candidate combines a creative mindset with analytical precision and thrives in a fast-paced, collaborative environment.

What will you do?

• Plan and Execute Marketing Campaigns: Lead product marketing campaigns from planning to execution, including new product launches and feature updates, focusing on driving adoption and engagement.

• Develop Product Marketing Initiatives: Create and implement strategies to increase product usage, enhance customer engagement, and ensure long-term retention by highlighting product value.

• Content Briefing & Direction: Prepare comprehensive briefs and guide content creators (copywriters, designers) to ensure all content communicates the product’s value proposition effectively and aligns with the overall business strategy.

• Cross-functional Collaboration: Work closely with other teams across the company to align marketing efforts with product development and business objectives. Ensure cohesive communication of product benefits across all touchpoints.

• Performance Measurement & Optimization: Analyze and measure the effectiveness of marketing strategies, making data-driven adjustments to optimize product adoption and engagement.

• Campaign Management: Manage timelines, deliverables, and resources to ensure campaigns are executed efficiently, on time, and meet defined objectives.

• Stay Informed on Market Trends: Keep up-to-date with industry trends, competitor products, and market conditions, using these insights to refine and enhance our marketing strategies continuously.

What do we expect from you?

• Proven Product Marketing Experience: Demonstrated experience in Product Marketing, ideally within a SaaS environment, with a solid track record of driving adoption and engagement.

• Performance-Driven Approach: Ability to combine creative marketing approaches with data-driven decisions to optimize campaign performance.

• Content Supervision Skills: Skilled in creating detailed briefs and guiding content teams, ensuring all marketing assets meet high standards and align with product objectives.

• Project & Campaign Management: Exceptional organizational skills with the ability to manage timelines, collaborate across teams, and deliver high-quality results on time.

• Collaboration & Communication: Excellent interpersonal skills with a collaborative mindset, capable of aligning efforts across product, sales, customer success, and partnerships teams.

• Product Marketing Enthusiasm: Passionate about Product Marketing, with a continuous curiosity to stay informed on industry trends and innovative strategies.

• Critical thinking and proactivity.

• Good communication and interpersonal skills.

• A great sense of autonomy, organization, and teamwork.

• A positive mindset and a good sense of humour.

What do we offer?

• Flexible working hours and remote-friendly culture.
• Competitive salary and perks.
• Modern office with everything you need, located in central Porto.
• A startup environment, where you will see the company (and yourself) grow beyond a dozen people to a worldwide reference in the field (some people call it ambition, we call it focus).
• A balanced work environment where you will have autonomy, responsibility, ownership, and freedom to make mistakes and to learn from them.
• Regular events to promote knowledge sharing and team engagement.