Welcome to Infraspeak.

Our mission is simple: to transform facilities management with a collaborative platform that unifies every part of FM operations into one cohesive system — enabling every stakeholder to Work as One.

We go beyond traditional tools, eliminating fragmented systems in complex operations. Our platform ensures end-to-end collaboration across FM teams, processes and assets — with no silos, blind spots or overload.

Born in Porto, Portugal, we’re now a global company serving customers in 30+ countries and backed by top investors. But we’re just getting started.

• We believe in ownership, collaboration, and meritocracy.

• We believe that only great teams build great products — and that includes our customers.

• We believe happiness is in the journey, not just the destination.
  
  

Above all, we are guided by our purpose: to Be a Source of a Good Life — for our customers, our team, and the broader community.

What are we building?

We are looking for a Brand Messaging Executive to help shape what Infraspeak talks about and how — across all channels, campaigns and initiatives. You'll write stories, actual copy, and messaging briefs to ensure consistency, clarity, and sharp positioning in everything we say.

As a Brand Messaging Executive, you’re responsible for crafting high-stakes copy, narrative briefs, and messaging documents that define how we communicate our value to the market. You’ll collaborate with the Strategic Marketing and Demand Generation departments to ensure our messaging resonates with the right people at the right time — and reflects our positioning, points of view and identity as a brand.

Ultimately, your job is to write compelling messages and make sure what we say is consistent across the board.

What will you do?

• Write copy for campaigns, ads, social media, landing pages, emails, video scripts,  and other formats.

• Create messaging documents with clear key messages, supporting claims, proof points and other info to enable content creation by internal and external content creators.

• Review and edit content produced by external partners.

• Develop narratives for product launches, events and campaigns.

• Maintain and evolve messaging frameworks across industries, personas, and funnel stages.

• Support the creation of thought leadership content by shaping narrative angles and ghostwriting for internal experts and execs.

• Audit  content created across the company to ensure tone, positioning, and message alignment.

• Conduct market, customer, and competitor research to better understand audience needs, pain points, and language.

• Contribute to and maintain industry, buyer persona and product profiles, tone of voice guidelines and messaging frameworks.

• Collaborate with internal teams and external partners to enforce messaging and voice consistency across all channels and assets.

• Maintain swipe files, copywriting resources and tools (e.g. custom GPTs) to help scale messaging quality across teams.

• Collaborate with Sales, CS, and other teams to identify content opportunities and validate messaging fit.

• Work together with the Brand & Content team to shape Infraspeak’s brand identity, tone of voice, distinctiveness, and points of view.

Who are we looking for?

• Excellent copywriting and editing skills, with a focus on conversion,  strategic clarity and narrative impact.

• Experience creating stories, campaign narratives, or value proposition documents.

• Proven ability to work cross-functionally with marketing, product, and creative teams.

• Attention to detail and consistency across tone, message, and structure.

• Ability to turn abstract positioning ideas into clear, accessible language for different audiences.

• A collaborative mindset and willingness to iterate with stakeholders.

• Comfort with using AI tools like ChatGPT to accelerate idea development and draft content.

• A good grasp of SEO, editorial best practices, and what makes content perform.

• A strong sense of ownership over deadlines, delivery and consistency.

What do we offer?

• Flexible working hours and remote-friendly culture.

• Competitive salary and perks.

• Modern office with everything you need, located in central Porto.

• A startup environment, where you will see the company (and yourself) grow beyond a dozen people to a worldwide reference in the field (some people call it ambition, we call it focus).

• A balanced work environment where you will have autonomy, responsibility, ownership, and freedom to make mistakes and to learn from them.

• Regular events to promote knowledge sharing and team engagement.

At Infraspeak, everyone is equal, unique, and valued. We believe diversity makes us stronger — shaping our culture, our business, and the world around us for the better — and we're committed to ethical talent acquisition, grounded in respect, fairness, and equal opportunity.

Our code of conduct is clear: discrimination has no place here — whether based on age, disability, gender, race, religion or belief, civil or parental status, political views, or any other basis protected by law.

"To be a source of a good life" isn't just a statement — it's our mission, and everyone is welcome to join us on that journey.